The sport of kings in Great Britain is trying to become less elitist by breaking down knowledge barriers. No longer is British horse racing content with just being at the heart of the social calendar for the aristocracy, as it has been for centuries.
The Jockey Club recognizes its future relies on educating the masses about a sport filled with arcane terms and rules.
"If you marginalize it too much, the sport in the end will inevitably suffer," said Simon Bazalgette, chief executive of the London-based Jockey Club.
So from this month, racing terminology is being explained on big screens at courses, including Kempton Park where the King George VI Chase, one of the biggest races in jump racing, is staged Dec. 26.
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